Latest News

AI’s Role in Improving eSports Event Production
AI generates personalized content for advertisers, enabling dynamic ads and even AR effects. Neural Networks can analyze games in real time and may even contribute to the presenter’s commentary. AI-driven cameras could evolve into tools that monitor rule violations and alert judges about controversial moments. Curious? Let’s dive into this today!
●7 min read
Sort by:
Newest

AI’s Role in Improving eSports Event Production
AI generates personalized content for advertisers, enabling dynamic ads and even AR effects. Neural Networks can analyze games in real time and may even contribute to the presenter’s commentary. AI-driven cameras could evolve into tools that monitor rule violations and alert judges about controversial moments. Curious? Let’s dive into this today!
●7 min read

AI in Sponsorships: A Powerful Ally or Just a Data Cruncher?
AI is fundamentally changing advertising, sports, sponsorships, media, and every industry. We can now use algorithms to understand what people are looking at and what they are interested in. AI helps advertisers make smart sponsorship decisions, track sponsorship value, optimize visibility, and refine strategies like never before.
But is AI enough for successful partnerships?
●9 min read

How AI Is Bridging the Gap Between Grassroots and Professional Sports Sponsorships
AI in sports sponsorship opens new doors for those who seek to be noticed. AI analytics and AI-driven solutions like Entyx enable measuring the success of campaigns, and collaborations, calculating engagement levels, and proving the efficiency of cooperation even for sports teams. However online broadcasts make them even more attractive in terms of profits for advertisers. We will tell you how this works below in the article. Time to spill the beans!
●6 min read

Why Real-Time Data Is a Game-Changer for Sponsorship Campaigns
Can you instantly tell what percentage of your marketing budget are you losing by not spotting problems in your campaign and reacting immediately? Real-time data can save your budgets, maximize the results of sponsorship campaigns, and would always keep you on top of marketing trends.
●7 min read

How to Detect Fake eSports Influencers and Protect Your Ad Budget with Entyx
Every third influencer in cybersports is fake. Imagine how much investments were generally wasted to be able to collaborate with their fake audience? Fake influencers can easily drain ad budgets by demonstrating inflated engagement and follower numbers.
Entyx has useful solutions to detect such accounts to offer advertisers transparent and authentic AI-powered sponsorships in eSports. Let’s investigate fake influencers and eventual ad budget risks together in a new article!
●8 min read

AI and Twitch: A New Era for Streamers and Advertisers
In this article, we answer questions related to AI-powered sponsorships, sales, ads, and building communities. It’s all about how AI technology helps streamers to stand out on Twitch and show the value of AI from different angles.
●8 min read
01/06