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Entyx’s Perspective on AI Trends Shaping Influencer Marketing in 2025
Influencer marketing has become a mainstream strategy, embraced by companies of all shapes and sizes. However, as the space becomes more crowded, brands must stay ahead of emerging trends to maintain a competitive edge. That's why in this article, we'll talk about what's around the corner, and how you can be prepared for it.
●7 min read
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Entyx’s Perspective on AI Trends Shaping Influencer Marketing in 2025
Influencer marketing has become a mainstream strategy, embraced by companies of all shapes and sizes. However, as the space becomes more crowded, brands must stay ahead of emerging trends to maintain a competitive edge. That's why in this article, we'll talk about what's around the corner, and how you can be prepared for it.
●7 min read
The Value of Real-Time Analytics in Successful Marketing
Having trouble tracking that most clicks are from bots while launching a campaign with an influencer that has a million subscribers? This is what happens when real-time analytics aren't used.
●8 min read
Entyx AI-Powered Ads on Twitch: Streaming Marketing
In this article, we will discuss how AI ad evolution makes streaming a powerful opportunity for advertisements. AI in marketing predicts trends and turns ordinary campaigns into intelligent, high-performing campaigns. Here’s how it works!
●7 min read
AI in Sponsorships: A Powerful Ally or Just a Data Cruncher?
AI is fundamentally changing advertising, sports, sponsorships, media, and every industry. We can now use algorithms to understand what people are looking at and what they are interested in. AI helps advertisers make smart sponsorship decisions, track sponsorship value, optimize visibility, and refine strategies like never before.
But is AI enough for successful partnerships?
●9 min read
AI and Twitch: A New Era for Streamers and Advertisers
In this article, we answer questions related to AI-powered sponsorships, sales, ads, and building communities. It’s all about how AI technology helps streamers to stand out on Twitch and show the value of AI from different angles.
●8 min read
The Psychology Behind AI-Driven Marketing: How AI Understands Consumer Behavior
AI has been transforming marketing (as well as every industry it touches) in a way we could only dream of before: now we can understand clients on a deeper level thanks to sentiment tracking, use personalized marketing through customized communication, and predict the behavior of specific audience’s portrait groups based on consumer psychology.
In this article, we will discuss the psychology of customers and explore how Entyx assists advertisers in hitting the right buttons in their audiences' hearts.
●7 min read
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